Centrest is a social welfare office to which citizens of the municipalities of Betzdorf, Junglinster and Niederanven can turn. It provides to inform on rights and obligations, on filling out and submitting specific applications for assistance, and refer people to specialised services if necessary.
The aim was to provide the Office Social du Centrest with a professional, modern visual identity that was in line with the administration’s values and would resonate with its target audience. The existing communication materials lacked coherence and were not easy for the target audience to identify.
Aware of the importance of a solid visual identity, the OSC sought our expertise to create an attractive visual identity and develop a set of communication tools designed to professionalize and clarify its communications. Our agency took care of the complete branding process: from creating a logo, corporate design and brandbook, to designing the website.